LAST UPDATED: OCTOBER 2026

Your Digital Fortress

Enterprise-grade clarity and uncompromising protection protocols. We disclose exactly how marketing intelligence, attribution signals, and client data are shielded under global legal frameworks.

What We Collect

We solely process essential advertising telemetry, conversion signals, and authorized business contact data. Zero speculative harvesting or third-party profiling is ever performed.

How We Use It

Data strictly powers algorithmic ad deployment, fraud filtration, and audited performance insights. We never monetize, lease, or syndicate your records to data brokers.

Your Complete Rights

Retain absolute governance over your digital presence with instant data access, complete portability, and immediate purge verification on request via our privacy portal.

Your Data is Protected by Enterprise-Grade Encryption

GDPR Compliant
CCPA Ready
Meta Business Partner Certified

ENTERPRISE COMPLIANCE DISCLOSURE

Transparent Data Practices

Servicing πŸ‡ΊπŸ‡Έ United States & πŸ‡¨πŸ‡¦ Canada. This comprehensive documentation defines the specific technical and administrative controls applied to data ingested via Meta Pixel, Conversion API (CAPI), Facebook Instant Lead Forms, and delegated client ad assets.

CLAUSE DIRECTORY

DATA PROTECTION DESK

Direct privacy audits & opt-out inquiries:
[email protected]

SECTION 1.0

Meta Pixel Telemetry & Server-Side Conversion API (CAPI)

Pivot Point Ads deploys dual-layer attribution infrastructure combining browser-based client pixels with secure server-side Conversions API transmissions. This pipeline transmits event signals (such as page visits, content views, add-to-cart milestones, and completed transactions) strictly to evaluate advertising return on investment and build aggregated lookalike modeling.

  • SHA-256 Hashing: Customer parameters (email, telephone, postal codes) are hashed locally on our server edge prior to payload transmission to Meta endpoints.
  • Advanced Matching Exclusions: We configure Meta Pixel filters to strip sensitive URL query strings, health records, banking credentials, and non-pertinent form fields automatically.
  • Ephemeral Signal Caching: Web event logs residing in intermediate reverse proxies are automatically cleared within 72 hours of transmission acknowledgment.

SECTION 2.0

On-Platform Lead Generation Forms & Instant Processing

When inquiries or prospective leads are submitted through Facebook native Instant Forms, raw data entries are transferred through direct webhooks directly into dedicated, encrypted CRM environments. Pivot Point Ads operates under a strict Data Processor classification for all lead generation workflows executed on behalf of our enterprise clients.

  • Explicit Opt-In Records: Every submission archives consent timestamps, specific creative form versions, and active terms URLs.
  • Zero Cross-Client Re-targeting: Information gathered within a single ad account is completely siloed and never pooled, sold, or surfaced across unrelated client initiatives.
  • Meta Graph API Purge: Raw leads cached inside Meta Ad Manager are systematically retrieved and marked for purge per our 90-day retention schedule.

SECTION 3.0

Client Meta Business Manager Access & Least Privilege Controls

In delivering paid social campaign management, Pivot Point Ads never requests master ownership, personal administrative logins, or primary billing modifications. Delegated permissions occur exclusively via authenticated Meta Business Manager Partner ID pairings.

  • Role-Based Access Control (RBAC): Account managers and media buyers obtain specific 'Advertiser' roles without permission to export raw customer contact lists.
  • Mandatory Hardware 2FA: All Pivot Point Ads staff workstations accessing agency ad containers require physical FIDO2 or biometric multi-factor authentication.
  • Immediate Revocation Mechanism: Clients hold continuous administrative authority to sever partner connection with zero dependency on agency approval.

SECTION 4.0 & 5.0

Data Retention Lifecycles & Exercising Consumer Rights

In accordance with European Union GDPR, California Consumer Privacy Act (CCPA/CPRA), and related privacy statutes, consumers maintain unambiguous entitlements to inspect, correct, export, or permanently erase any identifying records transmitted through our performance ad pipelines.